The «what if» person · Co-founder & Chief Creative Officer
Costin Dragomir
Twenty years of designing things people play — from Gameloft and EA Mobile to national records, AR at a World Expo and the studio's R&D. His LinkedIn summary is two words long: «Positive Problem Solver». It checks out.
The game design years
Costin started at Gameloft in 2006 — LOST, Block Breaker Deluxe, Megacity Empire — then spent five years at EA Mobile as Lead Game Designer: the official Star Trek movie game, Worms, Command & Conquer 4, titles rated top-5 in their genres by Pocket Gamer. At EA Mobile Romania he founded the studio's first original-IP team — the habit of building things that don't exist yet started early.
From games to a studio
In 2008 he met Diana — and the idea of putting Lürzer's Archive on the iPhone became the seed of the studio they co-founded in 2011. Since then he has been the creative engine behind the work: the Carrefour national records, Benji the dinosaur, Kinect installations when nobody in Romania knew what a Kinect was, and today the studio's innovation, creative and R&D — the «what if…?» asked before the client knows it's possible.
On Kinect demand, in Ziarul Financiar → · The studio's story, on IQads →
The impossible briefs
At Expo 2020 Dubai, for the first time in the history of Romania's World Expo participations, the pavilion's visitor experience ran on AR — built by Gamify with Backstage. Four experiences: sculpting the Gate of the Kiss with Brâncuși, the first bars of Romanian Rhapsody No. 1 with Enescu, Georgescu-Roegen's entropic hourglass, and Antipa's 3D dioramas — plus an interactive stage projection reacting to sound and movement. Contract to live: under 50 days.
“We are a small but mature team, with deep experience in pioneering projects on cutting-edge technology, under difficult conditions. It lets us deliver in contexts that are nearly impossible for other agencies.”
Costin Dragomir — for the Romanian Game Developers Association, on the Expo 2020 Dubai build
Beyond the studio
Costin designs games that teach: he was the game designer of Bit&R, a platform where kids aged 8–12 build and share their own games while learning HTML, CSS and JavaScript — selected for the Alpha USA Startups accelerator. The same instinct runs through Wiggy Piggy, the piggy bank that teaches kids to earn, and through MaxiMundo. Gamify is a member of the Romanian Game Developers Association.
Speaker at ZF Digital → · Bit&R, on Rubik Hub → · Founder profile, Romanian Startups → · MaxiMundo →